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Discover in-depth Digital Marketing news in Asia, analysis and expert insights. Explore the latest trends, innovations, & industry updates at Tech Wire Asia.

Micro-influencers are more likely to show higher engagement rate and ROI for brands in digital marketing. Source: Shutterstock

Marketing & Service Industry

April 15, 2019

3 ways for brands to get more out of their digital marketing

B2B manufacturers tend to invest in better marketing. Source: Shutterstock

Marketing & Service Industry

April 5, 2019

Why manufacturers need to get onboard with digital marketing

As digital advertising gets out of the computer and phone and onto the streets, do we need agencies? Source: Shutterstock

Marketing & Service Industry

February 22, 2019

Digital marketing success comes to teams that collaborate

Why in-house is the future of digital marketing. Source: Shutterstock

Marketing & Service Industry

January 29, 2019

Is in-house digital marketing a sign of digital maturity?

Digital marketing for mobile apps is quite a significant part of operations. Source: Shutterstock

Marketing & Service Industry

January 15, 2019

Digital marketing lessons from SOCAR for app-based businesses

From the way how data is being collected and used to managing ads, blockchain technology is set to transform the marketing sector completely. Source Shutterstock

Marketing & Service Industry

January 15, 2019

How could blockchain transform digital marketing?

Digital ad, especially on mobile, is set for phenomenal growth in 2019. Source: Shutterstock

Marketing & Service Industry

December 25, 2018

Digital marketing set for phenomenal growth in China next year

Digital marketing can give your brand a significant boost. Source: Shutterstock

Marketing & Service Industry

November 8, 2018

Here’s how you can use digital marketing to win big on Singles’ Day

Asia's consumers expect digital solutions from their insurers.

Marketing & Service Industry

October 26, 2018

Why data, AI, and digital marketing are a priority for insurers

Marketing & Service Industry

December 7, 2017

Why Evian now spends 80 pc of its marketing budget on digital media

Marketing & Service Industry

November 21, 2017

You can’t stay complacent if you want to stay ahead of the digital marketing curve

Marketing & Service Industry

September 4, 2017

Short-form video: The next big thing in digital marketing

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